Manage Online Reputation
Creating and maintaining a positive online reputation is vital to business success. People are needed who talk about the organization and customers who have positive opinions about the organization's relationship. In the best scenario you can count on online comments ...
Brand vs Reputation
Your brand is what you manage. Its reputation is its external perception. A brand can be defined as what it means in the minds of the people it is trying to reach, influence and encourage action. It doesn't mean what the organization wants ...
The types of stories possible
In order to use storytelling as an integral part of a content strategy, it is necessary to create relevant stories that stimulate interest, something that enhances contact with the identified target audience. Viral threads are a safe way to hold the ...
Recent Comments