


How to manage risk in our marketing plans?
Communicating successful marketing plans requires reaching the right audience with the right message at the right time: a small, mobile target. With traditional media, organizations have managed to mitigate the risk of failure through years of trial and error...
Metrics to measure
When it comes to measuring the effectiveness of our marketing campaigns, it is beneficial to pay attention to the interaction generated. Interaction is a significant indicator of how effective the marketing campaign is because it takes into account how your content was ...
buffer
Buffer performs analysis on messages and campaigns operated on social media platforms. It makes it possible, for example, to identify which tweet or post is most popular over an extended period of time. The free Buffer plan gives you access to information ...
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