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Apr 30, 2018

Nordgreen, an online watch business startup

Nordgreen, an online watch business startup

Nordgreen, a Startup selling fashion watches online co-led by the Portuguese Daniel Rocha.

The goal of the e-commerce Startup that aims to shake up the watch market. Nordgreen sells watches of high quality and design. All of them are inspired by Scandinavian minimalist aesthetics and with a concern for sustainability. Founded in 2017 by former McKinsey consultants and entrepreneurs.

His first collection was designed by Jakob Wagner, a renowned Danish industrial designer who has worked with brands such as Bang & Olufsen, who have already won several awards, however, his work has been shown internationally.

In just two hours, it managed to reach its financing target, already having a value of 118 thousand euros subscribed by 845 investors on the Kickstarter platform. This online platform is the largest in the world, in terms of crowdfunding. However, it focuses on creative and innovative projects.

No website from Nordgreen you can find a little bit of everything. From simpler and cheaper watches, to watches that require greater investment, everything is possible to find here. However, there are products for both men and women. All of these factors make the startup a growing success.


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