Is all influence good influence?

Is all influence good influence?

Is all influence good influence? A successful influencer strategy means being able to make association with a certain personality the motto for shaping the thoughts, behaviors and actions of the public, familiarizing them with the brand, driving the decision...
Is all influence good influence?

"Ignore" the trends

"Ignore" the trends The customer figure is central to business today. We look negatively at an organization that doesn't claim to make the customer central to its business vision, the way it thinks about it and how it develops it. But do we really understand what it is...
Is all influence good influence?

One app is no longer enough

An app is no longer enough There is no dimension in today's business context that escapes the need for transformation. Facing an environment of permanent change and migration to Digital, stagnation seems to be the most serious "sin" pointed out to an organization. Hardly a...
Is all influence good influence?

A meaningful message

A meaningful message The time of mass contact is over. Everything revolves today around a strategy of audience segmentation and targeted communication, with a message in which relevant content takes center stage. The consequences of this...

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