What will the future of Public Relations look like?

What will the future of Public Relations look like?

Artificial Intelligence in PR The influence of technology in our lives is growing exponentially and is increasingly a factor of change across all activities and sectors. Artificial Intelligence (AI) is one of these technologies, increasingly capable of driving change across all...
Coca-Cola and its engagement with stakeholders

Coca-Cola and its engagement with stakeholders

Coca-Cola and its engagement with stakeholders Coca-Cola is a successful example of Public Affairs implementation. The organization believes that dialogue with its stakeholders is a critical factor in respecting others, so it shares its impact...
Public Affairs vs. Public Relations

Public Affairs vs. Public Relations

Although many people confuse or even think that Public Affairs and Public Relations are the same, they are two distinct concepts, with distinct objectives and clear differences. The distinction between these two concepts can be decisive for the efficiency of a...
What are Public Affairs?

What are Public Affairs?

Public Affairs Professionals can be defined as the term used to describe the relationship of an organization with its stakeholders. Stakeholders can be defined as people or groups with an interest in the organization, for example...
AGAP2IT launches new offer

AGAP2IT launches new offer

agap2IT offer agap2IT has restructured its offer, providing solutions in four complementary axes. ATS, DXS, NTS and Labs allow the consulting firm to offer specialized services to the market, based on the know-how of its team and on innovation...

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