Responsible Banking Practices: Mazars Study

Responsible Banking Practices: Mazars Study

Responsible Banking Practices The report evaluated 30 banking entities regarding the integration of environmental, social and governance criteria in their business strategies and risk management structures. No bank was rated “excellent” in what ...
The power of International Marketing

The power of International Marketing

International Marketing Thinking seriously about the internationalization of a business requires knowing the fundamental role of marketing and communication in this process. At the limit, the objective is the same anywhere in the world: to create value for stakeholders and ...
The importance of inbound marketing

The importance of inbound marketing

Inbound Marketing | Its Importance There are several issues that a company faces when going to the international market in the era of digital marketing, as well as tangible good practices, easily transformed into actions to put your company on the path to ...
Synonymous with success in internationalization

Synonymous with success in internationalization

Communication strategies Well-designed communication strategies are essential for the performance of companies. And in the case of exporting companies for their international performance. Marketing communication is key to ensuring an effective link between brands ...
International rhymes with digital

International rhymes with digital

Internationalization Investment in marketing actions is one of the main elements for business success. For its internationalization and taking into account technological development, this investment is even more decisive. So, count on a company ...

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