by OUAB | Oct 30, 2020 | #SuccessSteps
Reputation management An organization's reputation management is one of its main strategic assets. Its management, including prevention, protection or even recovery is paramount and the strategies for this management must contemplate all interaction channels...
by OUAB | Oct 30, 2020 | #PRExperts
Concept of Reputation Reputation is a concept that originates from Latin (reputatĭo, re-ōnis) and has two main meanings: opinion or regard that one has for someone or something; and prestige or esteem in which someone or something is held. In the world...
by OUAB | Oct 30, 2020 | #Movers&Shakers
Connection and Communication The increasing speed of connections and capacity of smartphones leads to more and more innovations, but also to a greater awareness and concern about the social and environmental impact of brands, which are increasingly required to take greater responsibility...
by OUAB | Oct 30, 2020 | #4PRGeeks
Image and Reputation In the question of corporate reputation one has to take into account some of the definitions and criteria, namely the difference between reputation and image and reputation of an organization. A brand has a triple dimension, as Coca-Cola has driven in the...
by OUAB | Oct 30, 2020 | #What we Communicate
European Enterprise Promotion Awards Montepio Acredita Portugal wins category of Promotion of Entrepreneurship in the European Enterprise Promotion Awards with the organization of the biggest entrepreneurship contest in Portugal and subsequent incubation of the best...
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