Global, coherent and integrated B2B communication

Global, coherent and integrated B2B communication

A global, coherent and integrated B2B communication By Ana Raposo, professor at Escola Superior de Comunicação Social and pro-president for Strategic Communication at Politécnico de Lisboa, and Marta Gonçalves, managing partner at SayU Consulting The answers obtained in the...
Study reveals the 7 trends among B2B companies

Study reveals the 7 trends among B2B companies

Study reveals the 7 trends among B2B companies The conclusions of the study InterComm Report - B2B Communication Trends in Global Businesses (InterComm), developed by the Escola Superior de Comunicação Social of the Instituto Politécnico de Lisboa and...
B2B Communication : When less is more

B2B Communication : When less is more

The last year has shown that Portuguese companies are highly resilient, having managed to adapt quickly to ensure their sustainability in a scenario that brought many new challenges. But in this context, did they know how to find the...
KCS IT commits to Sustainability

KCS IT commits to Sustainability

Lisbon European Green Capital 2020 KCS IT integrates the Commitment Lisbon European Green Capital 2020 - Climate Action Lisbon 2030, assuming its role regarding environmental responsibility and reduction of ecological footprint. The Innovation and Technology company...

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