Public relations and social experiences

Public relations and social experiences

Human nature is to be curious. This principle set the stage for the following mix of PR and social experiments, which proved to be very successful for all parties involved, including the public. ComPTIA, the industry's leading association...
Availability and ethics of information

Availability and ethics of information

Big Data and Ethics It is essential that PR professionals understand the impact of big data and ethics on communication practices. The evolution of the web structure is rapidly accelerating, which makes the process even more challenging. Metadata and Intelligence...
Curate, research and evaluate social media

Curate, research and evaluate social media

Social Media Content An important practical consideration in managing social media is that PR professionals don't need to produce all of the content. Many organizations are discovering and taking advantage of the culture of collaboration and...

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