Public Relations and Social Experiences

Public Relations and Social Experiences

Human nature is meant to be curious. This principle set the stage for the following mix of PR and social experiments, which has proven very successful for all parties involved, including the public. ComPTIA, the leading association in the industry...
Availability and ethics of information

Availability and ethics of information

Big Data and Ethics It is essential that PR professionals understand the impact of big data and ethics on communication practices. The evolution of the structure of the web is accelerating rapidly, making the process even more challenging. Metadata and Intelligence...
Curate, research and evaluate social media

Curate, research and evaluate social media

Social Media Content An important practical consideration in social media management is that PR professionals don't need to produce all the content. Many organizations are discovering and taking advantage of the culture of collaboration and...

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