Repositioning of Antiquarian with Model GO360

Repositioning of Antiquarian with Model GO360

Say U Consulting uses the GO360 model in the repositioning of J. Baptista, a sexagenarian brand of reference in the marketing and evaluation of antique jewels and silverware. The applied strategy aims to disseminate and share the traditional and differentiating character of ...
#PresentesMdM in the fight against COVID-19

#PresentesMdM in the fight against COVID-19

COVID-19 | How to help MdM On several occasions we have partnered with the Association of Doctors of the World to give them a stage and help them make their worthwhile action known, as part of the #PresentesMdM campaign. This time, we highlight the activities that are ...
Communicate (well) in adverse times

Communicate (well) in adverse times

Crisis Communication In the context of the pandemic caused by the new coronavirus, any communication failure (internal or external) can aggravate (even more the moment) or damage the reputation. Helpful hints and tips to support the adjustments that organizations ...
Covid-19 Barometer: Portuguese run to stores

Covid-19: Impact on consumption

Covid-19 Barometer: An unprecedented situation with an impact on consumption Week 9: First impacts of Covid-19 on the food retail Health, hygiene and basic products dominate consumption among Portuguese Sortido this choice of store, but relevance of proximity ...

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