LBC REINFORCES DIGITAL TRANSFORMATION TEAM

LBC REINFORCES DIGITAL TRANSFORMATION TEAM

LBC appoints new Head of Digital Business Development to reinforce the growth of the digital transformation service line nationally and internationally. Lisbon, November 22nd, 2022 - Hugo Marques Dias is the new Head of Digital Business Development at LBC. A...
Innovate in the approach to the market

Innovate in the approach to the market

Digital transformation Digital transformation, coupled with disruption and uncertainty, presents a significant impact on the conduct of marketing in the most recent period. Marketers are required to be able to leverage approaches that prioritize the...
The Age of Digital Transformation and its Obstacles

The Age of Digital Transformation and its Obstacles

The Age of Digital Transformation and its Obstacles There are always communication difficulties within organizations, especially between hierarchies. The study "The Digital Culture challenge: Closing the Employee-Leadership Gap" was carried out as part of the...
An Age of Opportunity

An Age of Opportunity

An Age of Opportunity The new reality opening up for marketing is centered on the customer experience and how effectively the needs of the public can be addressed. In a revolutionary trend, the public is no longer influenced by...