{"id":10487,"date":"2018-02-09T10:30:11","date_gmt":"2018-02-09T10:30:11","guid":{"rendered":"https:\/\/dev.say-u.com\/?p=10487"},"modified":"2023-06-05T17:17:36","modified_gmt":"2023-06-05T16:17:36","slug":"b2b-marketing-strategies","status":"publish","type":"post","link":"https:\/\/say-u.pt\/en\/estrategias-de-marketing-b2b\/","title":{"rendered":"#SuccessSteps | Improve your B2B Marketing Strategies"},"content":{"rendered":"<p><strong>B2B Marketing Strategies<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-18805 aligncenter\" src=\"https:\/\/say-u.pt\/wp-content\/uploads\/2018\/02\/SayU-Blog-27.png\" alt=\"B2B Marketing Strategies\" width=\"545\" height=\"285\" srcset=\"https:\/\/say-u.pt\/wp-content\/uploads\/2018\/02\/SayU-Blog-27.png 545w, https:\/\/say-u.pt\/wp-content\/uploads\/2018\/02\/SayU-Blog-27-480x251.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 545px, 100vw\" \/><\/p>\n<h4>It is essential to learn how to work very well with the <a href=\"https:\/\/rockcontent.com\/br\/blog\/marketing-de-conteudo\/\">Content Marketing<\/a> when we talk about B2B marketing strategies.<\/h4>\n<p>Here are a few tips to help you stay organized as you develop your strategy:<\/p>\n<ol>\n<li>You should make sure you have correctly identified the target audience for the content you are going to write;<\/li>\n<li>Listen to the Sales Team and analyze the operational results before deciding on article topics (to understand what topics are of interest and which products\/services they want to promote);<\/li>\n<li>Maintain consistency in your posts, organize weekly columns or themes, and stick to your posting schedule (have a well-defined routine for blog posts, without interruptions).<\/li>\n<li><a href=\"https:\/\/say-u.pt\/en\/2018\/02\/14\/seo-and-content-marketing\/\">SEO<\/a> \u2013 Be sure to edit your content in a way that boosts your search engine rankings; train your content management and social media teams accordingly;<\/li>\n<li>Consider paid advertising if you think it's necessary: AdWords or Facebook Ads, for example<\/li>\n<\/ol>\n<p>Keep these tips in mind and start boosting your content today. Your content reflects your organization in the online world and can be a great tool for promoting your corporate values.<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Estrat\u00e9gias de Marketing B2B \u00c9 fundamental aprender a trabalhar muito bem o Marketing de Conte\u00fado quando falamos de estrat\u00e9gias de Marketing B2B. Deixamos algumas dicas para se organizar aquando da defini\u00e7\u00e3o da sua estrat\u00e9gia: Deve assegurar que definiu corretamente o p\u00fablico alvo do conte\u00fado que vai escrever; Ouvir a Equipa de Vendas e analisar os [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":18805,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[14],"tags":[],"class_list":["post-10487","post","type-post","status-publish","format-standard","has-post-thumbnail","category-successsteps"],"acf":[],"_links":{"self":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/10487","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/comments?post=10487"}],"version-history":[{"count":2,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/10487\/revisions"}],"predecessor-version":[{"id":18806,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/10487\/revisions\/18806"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/media\/18805"}],"wp:attachment":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/media?parent=10487"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/categories?post=10487"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/tags?post=10487"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}