{"id":8563,"date":"2016-09-05T10:33:44","date_gmt":"2016-09-05T10:33:44","guid":{"rendered":"https:\/\/dev.say-u.com\/?p=8563"},"modified":"2023-06-06T10:11:14","modified_gmt":"2023-06-06T09:11:14","slug":"target-audience-marketing","status":"publish","type":"post","link":"https:\/\/say-u.pt\/en\/orientar-marketing-audiencia\/","title":{"rendered":"Target Audience Marketing"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-5716 aligncenter\" src=\"https:\/\/say-u.pt\/wp-content\/uploads\/2014\/07\/moversshakers.jpg\" alt=\"movers&amp;shakers\" width=\"980\" height=\"378\" \/><\/p>\n<p>Marketers usually start with the right goal. They try to understand their audience by asking relevant questions, such as \u201cWhy should you buy my product?\u201d But a <a href=\"https:\/\/www.techmarketingblog.blogspot.com\/2015\/08\/audience-marketing-death-to-product.html\">study<\/a> A study by the International Data Corporation (IDC) found that attention to consumer needs often stops there.<\/p>\n<p>For many, the <strong>\u201cselfie\u201d of the offer<\/strong> seems to encompass all of the efforts of <a href=\"https:\/\/say-u.pt\/en\/we-do\/\">marketing<\/a> of the organization. \u201cHere\u2019s our product. Enjoy!\u201d The organization presents its product or service to the public, but makes no effort to gain a clearer understanding of the need it addresses or fulfills.<\/p>\n<p>Organizations with a deeper understanding of marketing are increasing the depth and focus of their audience engagement. Marketers who wish to operate in this context need to take the initiative and implement concrete actions that will lead to a change in the organization\u2019s culture, making this strategy <strong>more visible<\/strong>, establishing metrics and directing investment and resources toward this process.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-11169\" src=\"https:\/\/say-u.pt\/wp-content\/uploads\/2014\/11\/Assinatura-Blog-Jorge-300x169.png\" alt=\"The role of marketing\" width=\"300\" height=\"169\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Os Marketers come\u00e7am geralmente com o objetivo certo. Tentam compreender a sua audi\u00eancia atrav\u00e9s de quest\u00f5es relevantes, tais como \u201cporque deve adquirir o meu produto?\u201d. Mas um estudo do International Data Corporation (IDC) descobriu que a aten\u00e7\u00e3o face \u00e0s necessidades do consumidor muitas vezes se fica por a\u00ed. Para muitos, a \u201cselfie\u201d da oferta parece [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":8564,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[9],"tags":[59,396,397,398,11,399],"class_list":["post-8563","post","type-post","status-publish","format-standard","has-post-thumbnail","category-moversshakers","tag-estudo","tag-idc","tag-marketeers","tag-marketers","tag-marketing","tag-selfie"],"acf":[],"_links":{"self":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/8563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/comments?post=8563"}],"version-history":[{"count":2,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/8563\/revisions"}],"predecessor-version":[{"id":987494943,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/8563\/revisions\/987494943"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/media\/8564"}],"wp:attachment":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/media?parent=8563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/categories?post=8563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/tags?post=8563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}