{"id":8901,"date":"2017-01-04T12:52:14","date_gmt":"2017-01-04T12:52:14","guid":{"rendered":"https:\/\/dev.say-u.com\/?p=8901"},"modified":"2023-05-10T15:56:32","modified_gmt":"2023-05-10T14:56:32","slug":"google-analytics","status":"publish","type":"post","link":"https:\/\/say-u.pt\/en\/google-analytics\/","title":{"rendered":"Google Analytics"},"content":{"rendered":"

\"Movers<\/p>\n

Analyzing the impact of the communication strategies you\u2019ve developed doesn\u2019t have to be a costly endeavor. There are currently free (or nearly free) that can help identify which marketing objectives are being met, assisting in adjusting your content so that results align with the established goals and the implemented processes become even more effective. The first, most important, and essential tool that every brand manager responsible for a brand\u2019s online presence and every marketing specialist in this context needs to consider is Google Analytics. It is one of the most effective ways to obtain vital information about the performance of a given website and its content, as a point of contact with the public.<\/p>\n

Google Analytics<\/a> It provides comprehensive demographic data on the audience reached, measures engagement, helps determine which topics are most relevant, and identifies the source of online traffic. It is a key element for measuring the effectiveness of marketing efforts carried out in social media<\/em>, as well as other customized digital campaigns.<\/p>\n

Say U Consulting<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Analisar o impacto das estrat\u00e9gias de comunica\u00e7\u00e3o desenvolvidas n\u00e3o precisa de representar um esfor\u00e7o dispendioso. Existem atualmente ferramentas de an\u00e1lise de natureza gratuita (ou quase gratuita) que podem ajudar a identificar quais os objetivos de marketing que se encontram a ser alcan\u00e7ados, auxiliando a ajustar o seu conte\u00fado para que os resultados estejam alinhados com […]<\/p>\n","protected":false},"author":2,"featured_media":8902,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[9],"tags":[112,450,348,28,233],"class_list":["post-8901","post","type-post","status-publish","format-standard","has-post-thumbnail","category-moversshakers","tag-conteudo","tag-google-analytics","tag-interacao","tag-online","tag-website"],"acf":[],"_links":{"self":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/8901","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/comments?post=8901"}],"version-history":[{"count":2,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/8901\/revisions"}],"predecessor-version":[{"id":21463,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/8901\/revisions\/21463"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/media\/8902"}],"wp:attachment":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/media?parent=8901"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/categories?post=8901"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/tags?post=8901"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}