{"id":9281,"date":"2017-03-06T11:43:47","date_gmt":"2017-03-06T11:43:47","guid":{"rendered":"https:\/\/dev.say-u.com\/?p=9281"},"modified":"2023-05-10T17:07:12","modified_gmt":"2023-05-10T16:07:12","slug":"chief-editor-take-a-risk-in-communication","status":"publish","type":"post","link":"https:\/\/say-u.pt\/en\/chief-editor-arrisque-na-comunicacao\/","title":{"rendered":"Take a risk with communication"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-569\" src=\"https:\/\/say-u.pt\/wp-content\/uploads\/2014\/07\/successsteps.jpg\" alt=\"successsteps\" width=\"981\" height=\"382\" \/><\/p>\n<h3>Chief Editor?<\/h3>\n<p>Writing isn't easy, especially if we're dealing with the <em>content marketing<\/em>. This is one of the biggest trends this year, and it needs to be handled well. We need to find someone talented who is the right fit for the editor-in-chief position.<\/p>\n<p>Hiring someone with experience is important, and the <a href=\"https:\/\/say-u.pt\/en\/\">Say U Consulting<\/a> agrees with some of the advice from the <a href=\"https:\/\/www.prdaily.com\/Main\/Articles\/22222.aspx\">PR Daily<\/a>:<\/p>\n<p>&nbsp;<\/p>\n<h5><strong>Prioritize individual skills over market knowledge<\/strong><\/h5>\n<p>It\u2019s better to have someone who is creative and eager to go the extra mile than someone who knows the product or the company itself but has become complacent. The former has the advantage of mastering the technique of <em>content marketing<\/em>, you'll always find it easy and enjoyable to create more engaging content, and you'll quickly learn what you don't yet know about the market.<\/p>\n<p>&nbsp;<\/p>\n<h5><strong>Find someone who already has their own team<\/strong><\/h5>\n<p>The editor-in-chief won't write all the content; he'll need someone to work with him. In that sense, if it's someone you're already used to working with and enjoy working with, productivity may be higher.<\/p>\n<p>&nbsp;<\/p>\n<h5><strong>So, be sure to invest in a copy editor as well<\/strong><\/h5>\n<p>Working as a team with a <em>copy editor<\/em> It will help prevent errors that might go unnoticed and will be essential for supporting the <em>chief editor<\/em> and help you with the details.<\/p>\n<p>&nbsp;<\/p>\n<h5><strong>Hiring a social media manager is also a good idea<\/strong><\/h5>\n<p>A social media manager will enhance the work of the <em>chief editor<\/em> and <em>copy editor<\/em>. It will allow the content you create to reach more people. In other words, all the attention focused on content marketing will be justified.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-9282\" src=\"https:\/\/say-u.pt\/wp-content\/uploads\/2017\/03\/Editor-Chief-_Comunica\u00e7\u00e3o_sucesso_-redessociais.jpg\" alt=\"Editor-in-Chief _Communication_Success_Social Media\" width=\"416\" height=\"416\" srcset=\"https:\/\/say-u.pt\/wp-content\/uploads\/2017\/03\/Editor-Chief-_Comunica\u00e7\u00e3o_sucesso_-redessociais.jpg 416w, https:\/\/say-u.pt\/wp-content\/uploads\/2017\/03\/Editor-Chief-_Comunica\u00e7\u00e3o_sucesso_-redessociais-300x300.jpg 300w, https:\/\/say-u.pt\/wp-content\/uploads\/2017\/03\/Editor-Chief-_Comunica\u00e7\u00e3o_sucesso_-redessociais-150x150.jpg 150w\" sizes=\"(max-width: 416px) 100vw, 416px\" \/><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Chief Editor? Escrever n\u00e3o \u00e9 simples, muito menos se tivermos no dom\u00ednio do content marketing. Este \u00e9 uma das maiores tend\u00eancias do presente ano e \u00e9 preciso ser bem trabalho. \u00c9 necess\u00e1rio encontrar algu\u00e9m talentoso, ideal para o lugar de editor chefe. Contratar algu\u00e9m experiente \u00e9 importante e a Say U Consulting subscreve alguns dos [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":9284,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[14],"tags":[],"class_list":["post-9281","post","type-post","status-publish","format-standard","has-post-thumbnail","category-successsteps"],"acf":[],"_links":{"self":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/9281","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/comments?post=9281"}],"version-history":[{"count":2,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/9281\/revisions"}],"predecessor-version":[{"id":21505,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/9281\/revisions\/21505"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/media\/9284"}],"wp:attachment":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/media?parent=9281"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/categories?post=9281"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/tags?post=9281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}