{"id":9792,"date":"2017-06-27T09:15:04","date_gmt":"2017-06-27T09:15:04","guid":{"rendered":"https:\/\/dev.say-u.com\/?p=9792"},"modified":"2023-06-05T17:53:10","modified_gmt":"2023-06-05T16:53:10","slug":"follow-in-the-footsteps-of-these-giants-communication-say-u","status":"publish","type":"post","link":"https:\/\/say-u.pt\/en\/siga-os-passos-destes-gigantes-comunicacao-say-u\/","title":{"rendered":"Follow in the footsteps of these communication giants"},"content":{"rendered":"

\"4prgeeks<\/h4>\n

We live in an increasingly technology-driven world, and a digital presence is becoming more and more crucial to an organization's success.<\/h4>\n

The content that appears on our timeline and our clients\u2019 timelines is becoming increasingly sophisticated and widespread, which presents us with a constant challenge: create campaigns, communication styles, and stories that stand out from the rest.<\/strong><\/p>\n

A Coca-Cola<\/a>, a Google<\/a> and the Target<\/a> They know exactly how to do that. It's no coincidence that all their communication styles are instantly recognizable.<\/h4>\n

Here are some of the steps being taken by these media giants:<\/strong>
\n\u2013 Build relationships with influencers to reach a wider audience through content;
\n\u2013 Replace complex corporate buzzwords with emotional content that resonates easily with audiences;
\n\u2013 Bring the stories to life by featuring employees to create a more direct and human connection between the audiences and the organization and to showcase the \u201cfaces\u201d of the organization.
\nThese experts want to show you how you can apply these and other points to your organization and succeed!<\/p>\n

To that end, they will attend the Brand Story Storying and Content Marketing conference at Coca-Cola's headquarters in Atlanta on September 27 and 29.<\/p>\n

 <\/p>\n

Source<\/a><\/p>\n

Say U Consulting<\/strong><\/a><\/p>","protected":false},"excerpt":{"rendered":"

Vivemos num mundo cada vez mais tecnol\u00f3gico e a presen\u00e7a digital \u00e9 cada vez mais crucial para o sucesso de uma organiza\u00e7\u00e3o. Os conte\u00fados que passam pela nossa timeline e pela dos clientes s\u00e3o cada vez mais sofisticados e massificados, o que nos leva a um desafio constante: criar campanhas, tons de comunica\u00e7\u00e3o e hist\u00f3rias […]<\/p>\n","protected":false},"author":2,"featured_media":9793,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[101],"tags":[245,10,440,509],"class_list":["post-9792","post","type-post","status-publish","format-standard","has-post-thumbnail","category-4prgeeks","tag-coca-cola","tag-comunicacao","tag-say-u-consulting","tag-target"],"acf":[],"_links":{"self":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/9792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/comments?post=9792"}],"version-history":[{"count":5,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/9792\/revisions"}],"predecessor-version":[{"id":987494926,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/posts\/9792\/revisions\/987494926"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/media\/9793"}],"wp:attachment":[{"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/media?parent=9792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/categories?post=9792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/say-u.pt\/en\/wp-json\/wp\/v2\/tags?post=9792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}