We do

Acting as the guaranty of increased notoriety and the creation of messages that display in a clear fashion the vision, values and positioning of a given organization in the market, SayU Consulting gives a voice to the organization’s conscience with marketing communication actions that aim to maintain its reputation.
It supports in the creation and propagation of information, in the execution of a corporate strategy and the development of messages towards a variety of internal and external goals.

• Strategic Planning
• Brand Strategy
• Employer Branding
• B2B Strategies
• B2C Strategies
• Corporate Responsibility Programs
• Public Affairs
• Stakeholders Mapping
• Financial Communication

By implementing Communication Marketing actions aimed at transforming the information conveyed about products and services and the perception regarding their attributes and positioning.
SayU enhances de development of awareness around the brand or organization. With the goal of retaining current clients, the strategy to be developed in this context creates a relationship with new clients and partners, becoming an additional element to the organization’s business strategy.

• Product Launches
• Brand Activation Campaigns
• Call To Action Campaigns
• Guerrilla Marketing
• Benefits Programs

The different types of media and their respective platforms are paramount communication tools in a multidisciplinary strategy supported by complementary approaches. The creation and promotion of journalistic contents and selective approaches to media allows for a dissemination of information to a broad public or the contact with a sector-specific target through specialized media.

• Managing the Relationship with Journalists and Media
• Media Communication Plan
• Media Agenda
• Planning of Media Events
• Evaluation of Media Exposure (ROI)
• Creation of Journalistic and Editorial content
• Corporate Publications
• Media Training
• Clipping

The action SayU develops in the context of Public Affairs have the goal of managing the relationship between the organization and its stakeholders. Explaining the policies and vision of the organization through the subjects pertaining to its activity, the actions have an impact on the way it conducts its business and in the development of the industry as a whole.

SayU applies strategies, endowed with foresight and readiness and managing the answer to be put into practice, capable of helping the organization to lead with negative and unforeseen challenges. A crisis situation and its management require that decisions are made swiftly in order to limit the damage to the organization and its reputation.

SayU develops actions intended to allow the consumer to experience a brand, that differentiate from traditional advertising strategies by enabling one’s immersion in the product or service using as many senses as possible.
The goal is to create a memorable and emotional link between the consumer and the brand in order to promote loyalty and influence the purchase or use decision.

SayU implements support plans for the commercial area in an organization, designing strategies to enhance the efficacy of internal teams and sales capacibility.
Departing from a previously and measurable objective, we promote actions to increase the level of motivation and compromise from employees, with structured benefits and evaluation solutions.

The success of a given operation rests on being able to create relationships in the marketplace with clients, investors and partners. Through planned and integrated initiatives aimed at generating interest, positive answers and promotion, SayU seeks the recipients of each message. The necessity to reach the defined public requires leadership in the organization to make this an effective relationship.

SayU plans and implements contact and proximity moments to employees, partners clients and prospects in diverse formats and to distinct audiences, providing a dynamic and customized promotion of information, adequate to the goal of the event to be developed and that allows for the organization’s objectives.

By creating promotion opportunities of information in the first person, SayU helps organizations to project their own voice and to spread their message to a wider audience through a direct contact with critical people at the same time it creates concepts and visual elements in order to create a space as the reflection of an organization and to express in a novel way a message linked to its goals.

Corporate Identity, if perceived as a series of visual elements that identify the organization, as a place in a brand’s promotion and recognition. More than simply a logo identifying the organization, it is a central part of its strategy.
At the core of an organization, made up by its history, values, mission, vision, people, culture and strategy, Corporate Identity helps to determine an organization’s positioning regarding its market and competition.

Through tools that include magazines, studies and reports stemming from original knowledge made possible by the experience and know-how of an organization’s employees, SayU designs the planning, production and organization of corporate publications, incorporating this information in a way to clearly display an organization’s vision and opinion, decoding its past, present and expected future.

As a complementary element in the goal of boosting business and contacting the public with a less intrusive character, Promotional Material is a way of promoting a brand with original possibilities. An organization’s brand or the visual identification and information about its products and services helps bring about a different reality when applied to diverse objects.

SayU develops a concept and copy for brochures, informative flyers and corporate newsletters, acknowledging the offer provided, creating specific approaches in order for the public achieve a given action, enabling the promotion of information in a simplified way, giving a voice to the organization through a direct channel to an identified recipient.
The information regarding the company, its offer and activity gets to the client, prospect and employee unobstructed.

Each organization’s event and initiative is a promotion opportunity and the possibility for an increased reach due to the dynamic nature of an event. SayU creates opportunities for the information about an organization’s activity to be articulated as a differentiated contact and the basis for the brand’s exposure and promotion.

SayU produces audiovisual materials about and organization’s activity, creating content that enable a differentiated contact in opposition to traditional communication tools and using social media platforms and new digital applications as a distribution channel of video information to present news about an organization’s activity and a support to the commercial contact promoted among prospects.

SayU develops and implements corporate websites that are the basis for the online presence and a brand’s or organization’s communication, pinpointing its purpose, offer and positioning.
Websites are platforms for promoting original information and documentation, boost products and services reach and are the starting point for a sound online strategy.

• Websites, Portals and Web Applications
• Web Interface Design
• Content Management
• Mobile Phones Apps
• Games
• Video
• Backoffice Programming and Databases
• Web hosting, Registry and Domain Management
• Google AdWords and Google Analytics
• SEO

In a scenario of communication transformation, SayU applies digital tools and online media that leverage the interaction with the public in a dynamic, immediate and reciprocal alternative to traditional media.
The solutions provided allow us to create original, directed and continuous content and have the complementary purpose of widening the public you are able to reach and boost client loyalty.es.

• Social Media Strategies
• Results Evaluation Tools
• Communities Management
• Enhance Social Media Presence
• Creation and Development of Shareable Content