Marta Gonçalves, Managing Partner of Say UIn the article he wrote for Link to Leaders, he explains how a communication strategy helps to build reputation, trust and credibility in the world. start-ups.

"The fact that we are close to entrepreneurs and original projects helps us to keep in touch with the start-up spirit and validates what we believe can be the role of Communication with these professionals and organizations: Communication is also part of ambition."

You can read the full article here here.