HiJiffy | Estoril Eden Hotel Solution
The Estoril Eden Hotel has begun using a digital solution for guest relationship management, ensuring compliance with new social distancing and safety protocols. The HiJiffy solution uses artificial intelligence to provide faster, more efficient, and more personalized service.
After reopening on July 15, following a temporary closure necessitated by the need to reorganize in response to the COVID-19 pandemic, the Estoril Eden Hotel It implemented HiJiffy’s artificial intelligence solution, moving all guest interactions to a digital platform and enabling processes such as check-in, communication with the front desk, and check-out to be carried out via smartphone. This initiative is part of a series of hygiene and safety measures for guests and employees, designed to ensure safety and social distancing, and which have earned the hotel its certification Clean & Safe.
The use of this technological solution sets the service apart, offering guests faster, more efficient, and more personalized service through communication channels such as WhatsApp and SMS.
As Albano Silva, Director of the Estoril Eden Hotel, explains, “We believe that direct messaging represents the present and the future of customer service. HiJiffy’s communication platform seamlessly integrates with our current communication systems, allowing us, from now on, to have a fully unified messaging platform across all our communication channels, where our guests can ask questions and make requests through their preferred communication channels, as well as avoid lines at the front desk upon arrival and departure. ”This tool will allow us to be available on all platforms, so we can offer our guests real-time, fully personalized support.”.
Given the “new normal” in the hotel industry, new challenges have emerged, and investment in this technology has two distinct focuses to address them.
At the time of booking, a virtual assistant provides 24/7 guest support, able to answer all guest questions—particularly regarding safety and hygiene protocols and the operating hours of specific services—and to provide availability and pricing information. During the stay, it allows guests to check in and check out directly from their cell phones and provides a concierge a virtual service capable of instantly answering any questions or inquiries, including scheduling services or making table reservations. All of this ensures personalized service for guests, just as was customary before the pandemic.