The 2nd Link to Portugal Forum once again brings the debate on the importance of the Portugal brand to the international stage.
Pedro Reis, former president of AICEP is the keynote speaker at an event organized by Portugal Agora, to be held on July 8 at Eleven in Lisbon.
Lisbon, July 4th, 2022 - The platform Portugal Agora in conjunction with Link To Leaders, is organizing the 2nd Link to Portugal Forum on Friday, July 8. Starting at 6pm, at Eleven, in Lisbon, the Portuguese diaspora will be at the center of the debate, in a event which will feature Pedro Reis, former president of AICEP, and Teresa Coelho, HR Leader, Partner at KPMG Spain.
The aim of the initiative, promoted by Portugal Agora and Link To Leaders, is to put together concrete measures to take the Portugal brand across borders and to put the importance of the Portugal brand back on the agenda at international level.
The Link To Portugal Forum is part of the Link To Portugal initiative, started by Link To Leaders and the Portugal Agora project to promote reflections and ideas from the Portuguese diaspora through “Portugal Agora ambassadors”, Portuguese people who lead companies and projects around the world and help project the country internationally, gathering knowledge that can generate value for Portugal.
“The work, experience and knowledge of Portuguese professionals in the diaspora is a tremendous asset for generating value for the economy and promoting the Portugal brand,” says the chairman of Portugal Agora. “The Link to Portugal Forum allows us to learn about proposals and initiatives from an attractive, enterprising, resilient and knowledgeable Portugal,” adds Carlos Sezões.
Program II Forum Link To Portugal:
18h00 - Welcoming the participants
18h30 - “The National Diaspora and Brand Portugal”
Introduction:
Carlos Sezões - Portugal Now
Teresa Coelho - Partner at KPMG (Spain)
Keynote-Speaker:
Pedro Reis - Manager and Consultant | Former President of AICEP
Final notes:
Sandra Silva - Portugal Agora
Leonor Pipa - Link to Leaders
19h00 - Networking-Drink
19h30 - End of the event
About Portugal Agorais a citizens' project that aims to promote a vision for our country based on 4 dimensions (Portugal Attractive, Portugal Knowledge, Portugal Entrepreneurial and Portugal Resilient), with the aim of facilitating the transition from strategy to action - generating concrete proposals for public policies or civil society initiatives. The project was built by a group of citizens (more than 400 signatories) who volunteered to promote a platform for realizing this vision. Its aim will be to consolidate sets of thematic proposals for intervention and their dissemination and public discussion.
Additional information: https://www.portugalagora.com/