Say U Consulting will apply its “GO360º>PR4Startups” communication model to the winners of the entrepreneurship competition Montepio Believes in Portugal. The model, designed for startups and SMEs, aims to help projects plan a communications strategy as part of their market launch.
Lisbon, June 6, 2017 – As part of the partnership established with Acredita Portugal, Say U Consulting will be responsible for implementing “GO360º>PR4Startups”—a model designed to support communication marketing strategy—for the seven winning projects of the Montepio Acredita Portugal entrepreneurship competition, which were announced last Friday in Lisbon.
“GO360º>PR4Startups” aims to serve as a catalyst for positioning and to boost the market launch of OPTIBEST (Social Entrepreneurship Category); Graphenest (Materials/Industry Category); K-NINE Healthy Chews (Products Category); Blood Reprogramming Technologies (Health Category); SMARTFOREST (Services Category); WePark (Brisa Mobility Award); and FoundVet (K.Tech Award).
For Marta Gonçalves, Managing Partner of Say U Consulting, "Despite the fact that the Portuguese are among the highest risk-takers in entrepreneurship in the European Union, Portugal has one of the lowest survival rates among younger businesses. Survival, growth and prosperity require ability to implement original ideas, truly different from the competition, with unique features that stand out. Whatever the company's path, communication is decisive for its recognition and positioning in the market. These challenges and the partnership with Acredita Portugal, which has lasted for five years, helped shape the project. GO360ºthe model we developed to be applied to the design of startup business communication strategies".
“We hope that this offer will help the winners of this year’s competition succeed through communication, with ”Well-defined and decisive strategies, combined with the right actions, help explain the product or service and build reputation, trust, and credibility."he adds.