What can we learn from unicorns and what makes a startup unique? This is the theme of the special "Unique" edition of The Next Big Idea, which has the support of Google and Shilling.
Lisbon, October 4th, 2022 - After 10 years of ideas and more than 600 episodes produced for television, the startup ecosystem in Portugal is quite different from the one that The Next Big Idea found when it first aired on SIC Notícias in 2012.
More innovation programs have been created, more national and foreign capital has been invested in Portuguese startups and, by the time the special edition "Únicos" was released, seven companies that started out as startups had reached a valuation of more than 1,000 million dollars, which led them to be called "unicorns".
As Portugal closes a first cycle, the first decade of the entrepreneurial ecosystem in which many ideas have grown and many have fallen by the wayside, it's time to learn from the Portuguese who have managed to develop global products and services.
This is the aim of the special edition "Unique" of The Next Big Idea in which, with the support of Google and ShillingThe story of the unicorns founded by Portuguese and the high-potential startups that helped build the innovation ecosystem as we know it today will be told.
Diogo Mónica, Ricardo Marvão, Rui Bento, André Albuquerque, Cristina Fonseca, Miguel Santo Amaro, Humberto Ayres Pereira, Marcelo Lebre, Vasco Pedro and Daniela Braga share how, in less than 10 years, they have made Portuguese companies leaders or potential leaders in world markets.
"These are stories of a new generation of entrepreneurs and managers who are not only creating new products, but also reinventing the role of companies. We believe that the future of society and the economy will pass through this and that the role of journalism is also to democratize access to information about what makes a company a good company. This is the purpose of this project, developed in partnership with Google and Shilling and with SIC Notícias as our long-standing television partner," says Rute Sousa Vasco, publisher of MadreMedia and co-author of The Next Big Idea.
This season, The Next Big Idea will be reinforcing its content offer on its digital platforms, responding to a growing demand for information on the strategy of companies and projects that stand out in the innovation and talent economy.
In addition to the episodes broadcast on SIC Notícias and SIC Internacional, in December a series of Masterclasses on The Next Big Idea YouTube channel and on the Google and Schilling platforms.
- How do you come up with ideas for a startup, and how do you know if it's a good idea?
- How to take a product from zero to being ready to launch
- What's more important - the product or the market?
- Product Market Fit: what is it and how to find it?
- Why do you need a co-founder? Isn't it better to do everything yourself?
- How to build a dream team?
-How to convince investors to bet on a startup?
-What are the most common mistakes and how can they be avoided?
-What defines a startup?
These are some of the questions to be answered with the vision and experience of Portuguese entrepreneurs who stand out in Portugal and in the global market, in a series of sessions led by Rute Sousa Vasco, journalist and co-author of The Next Big Idea.
And because the stories that The Next Big idea will bring over the next 13 weeks are truly unique and the aim is for more startups to become global benchmarks, the Unique Award will support startups in three key dimensions:
Financing50,000 euro investment prize awarded by Shilling
Technology: 100,000 euros in Google services
Communication: episode produced by The Next Big Idea
Applications are open until November 30 and the winners will be announced at an event in December.
A The Next Big Idea - Special Edition "Unique" is shown to Saturdays at 08h40 and Sundays at 16h40 on SIC Notíciasand is also shown in the 15 countries where SIC Internacional is present.
About The Next Big Idea
The Next Big Idea is an open stage for innovation - in ideas, regardless of their origin and scope, and in companies, as a critical space for growth and progress. What originated as a content project - in partnership with SIC Notícias and side-by-side with the players in universities, incubators, startups and organizations who actively participate in the development of new ideas - has grown into a broad space for innovation, knowledge sharing and the dissemination of best practices. Today, the project's mission is not only to disseminate innovation and thus enable new ideas, practices and players to have a wider reach, but also to provide a support service for those who innovate.
Additional information at https://thenextbigidea.pt/.