For successful management of a company's reputation

For successful management of a company's reputation

Reputation management An organization's reputation management is one of its main strategic assets. Its management, including prevention, protection or even recovery is paramount and the strategies for this management must contemplate all interaction channels...
The Power of International Marketing

The Power of International Marketing

International Marketing To think seriously about the internationalization of a business requires knowing the fundamental role of marketing and communication in this process. In the end, the objective is the same anywhere in the world: to create value for the stakeholders and...

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