Three tips to become a successful PR person 

Three tips to become a successful PR person 

The importance of Public Relations as a social and organizational function is justified by the need for organizations to establish relationships or exchanges. It does not matter if with other organizations, other groups or other individuals. Only through this planned and...
Content, purpose, and the voice of brands

Content, purpose, and the voice of brands

The future of business begins at the front line, which presents many challenges. Content and purpose can overcome them. Brands with a purpose grow twice as fast as others. Therefore, the challenge and purpose of PR is to help organizations and brands to...
Five tips for creating a PR plan

Five tips for creating a PR plan

When a company or organization is entering a new market, or launching new services or products, it needs to implement a PR plan. In other words, you have to have a plan or be prepared to fail. Raising awareness is...
Farfetch: A success story

Farfetch: A success story

Farfetch: A success story In 2008, Farfetch was born by the hands of José Neves, with the aim of becoming an e-commerce platform for luxury brands. It is currently one of the biggest success stories in the "startup world". It has been valued, in recent years, at 1.3 thousand...

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