Refocus in a year of events without people
Refocus Most organizations spend almost a quarter of their marketing budgets on live events. In this regard Covid-19 is going to have a prolonged impact and we have to try to figure out what to do with the rest of the year without events with people. There is a ...
Eight steps to a successful video conference
Successful videoconference The videoconference became part of the work routines and will increasingly be a tool used in all dimensions of work, marketing and communication included. If you are not careful with the image, colleagues and customers will be ...
Media Relations in times of pandemic
Crisis When a major crisis strikes humanity, it is difficult to have the best understanding of how to approach the media. Although companies have information and advertisements to disseminate that may be beneficial to the public, there is a fine line between what is ...
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