by mink | Dec 13, 2019 | #What we Communicate
Strong promotions (51%), higher spending per visit (+15%) and the tradition associated with Christmas make this period the most important for sales in FMCG Lisbon, December 2019 - The approaching holiday season associated with the Christmas period brings together...
by mink | Dec 4, 2019 | #PRExperts
Christmas Experience The way of being of companies and brands at Christmas time, during which it is common to bet on the development of campaigns and communication strategies for the various products and services offered, requires reflection. Christmas Experience In this...
by mink | Dec 4, 2019 | #Movers&Shakers
Experiential Marketing Christmas Campaigns Experiential marketing engages the audience and allows them to be part of the campaigns and the brand itself. Brands that engage with their consumers and tell them a story are those that stay present in the...
by mink | Dec 4, 2019 | #SuccessSteps
How to implement an experiential marketing campaign? Experiential marketing is an agglomeration of actions whose aim is to bring experiences to customers by stimulating the senses and causing innovative and differentiated sensations for stakeholders, connecting them to...
by mink | Dec 4, 2019 | #4PRGeeks
Experiential marketing, as the name suggests, is a way of encouraging the purchase of goods and services through emotional stimulation and the use of the five senses, substantially improving the purchasing experience. Experiential marketing makes it possible to offer...
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