by mink | Jun 24, 2019 | #What we Communicate
Unfaithful shoppers 89% of consumers try new brands Half of Portuguese consumers value value for money Millennial generation has made consumption more dynamic Consumers are showing an increasingly low degree of loyalty to the brands they...
by mink | Feb 8, 2018 | #SuccessSteps
Customer feedback Most organizations tend to evaluate themselves positively in the context of customer experience, as they focus on obvious metrics such as the number of phone calls answered or the speed of response. However, an analysis of...
by mink | Jan 3, 2017 | #4PRGeeks
The digital revolution and the explosion of social media platforms have profoundly changed the factors that influence consumer action as they undertake their purchasing decision. When considering products and services, the public reads online reviews,...
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