by Editor | May 31, 2022 | #SuccessSteps
The way content is produced, distributed, and consumed has changed. There is a transfer of power, where the audience is the boss, no longer passive, but choosing what content they see, read, listen to, pay attention to, and what message they value. The great...
by OUAB | Jul 7, 2020 | #What we Communicate
Consumption remains higher in this New Normal Promotional pressure grows again Baskets are now more varied and competitive and choice of channels is more focused Search for moments of socialization "indoors" Consumers more ready to adopt changes...
by mink | Nov 20, 2019 | #What we Communicate
Global Consumer Confidence Survey Portuguese are the most optimistic among Southern European countries Concern over global warming rises to 3rd place Lisbon, November 2019 - In the third quarter of 2019, the Portuguese once again showed themselves to be more...
by mink | Aug 7, 2019 | #4PRGeeks
Consumer Marketing Homes are more technological and families are looking to make the most of their time by using devices that utilize Artificial Intelligence. While this may seem like a lot, a middle-class family currently has about...
by mink | Aug 7, 2019 | #4PRGeeks
Consumer of the future According to the conclusions of the most recent report by Mary Meeker, a former Wall Street securities analyst and expert on the Internet and new technologies, on digital trends, in 2019 people will spend more time looking at their phones than...
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