InterComm Report B2B: Study on B2B Communication in global markets reveals the growing strategic role of Communication. In a context of instability and interaction transformation, it is up to the Communication to create the opportunities, ensure trust and leverage the...
B2B Companies | InterComm Study The majority of the companies participating in the InterComm study reveal intentions to increase their investment in Communication in the coming months, but, it is pointed out in the analysis that many organizations do not relate their Communication strategy...
Communication will undoubtedly play a fundamental and strategic role in the success of the business of B2B companies focused on exports.
The scenario we have lived through in the last year, which few could have considered in their strategic planning, has surprised companies and forced them to adapt to ensure their survival. To what extent does Communication play a role in this transformation and...
The impact of the pandemic, and its multiple consequences, has made companies live, and continue to live, countless challenges, forcing management to think differently. This goal of adaptation and redefinition has been, and will be, achieved through the full integration of the...
Communication as a priority for B2B companies In Portugal, there are tens of thousands of companies whose activity is the starting point of the production and distribution chains, which support many of the big brands that we are used to living with on a daily basis....
The future belongs to the most agile The impact of a pandemic, which few or none had anticipated, has posed enormous challenges to companies and has given rise to a scenario of challenges and opportunities, particularly for startups. On the one hand, startups and entrepreneurs have not...
Pioneering study of B2B Communication trends in global markets reveals role of strategic focus on Communication for companies focused on B2B and export. Adapting to the new national and international scenario involves rethinking and reorganizing the...
A Communication with strategic relevance Faced with challenges that threatened the survival of companies in this pandemic context, the priority was to ensure the sustainability of the operation, secure jobs, meet commitments with suppliers...
Strategic Communication for Post-Pandemic Success The SARS-CoV-2 pandemic has had an extraordinarily strong impact on the usual business conduct of companies in the tourism sector. Affected by the global pandemic crisis, demand has decreased...
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