"I know. I know. Cool people don't say "cool." I just hate the fact that some client who is definitely not cool thinks I'm not cool." - Mason McGuire Trust is a crucial component of Public Relations. It is built through consistent communication and...
"You really have no idea what a meme is. I can't believe I've been so blind." - Kelsey Peters Storytelling is an ancient art form that has been used for centuries to convey messages, entertain, educate and create connections between people.
"Smart people know what they are." - Logan Roy Corporate reputation is the perception that stakeholders have about a company and its activities. It reflects the collective opinions of customers, investors, employees, regulators and the community about the behavior,...
"We all have physical, emotional needs that can only be met by interaction with another person. The trick is to ask someone appropriate to meet them." - Stella Gibson Crisis management is the process of identifying, preventing and responding to incidents that can...
"Keep bringing your passion, it's how you're going to make your mark." - Oliver Grayson Branding refers to the process of creating a unique name, design or symbol that distinguishes a company or product from others in the marketplace. A strong brand is an essential part of...
"You never trust anyone until you know their angle." - Marty Kaan Networking is the process of creating and maintaining connections with people in personal and professional life. Building a strong network is essential for both individuals and organizations....
"Please don't use a bad word when you can use a good word." - Jeff Pickles Responsibility is a fundamental aspect of public relations. It refers to the ethical and moral obligation that public relations practitioners have to act in the best interests of their clients....
"Venture Capitalists are just hedge fund managers who can quote the Tibetan Book Of The Dead." - Taylor Mason Perception is a crucial aspect of Public Relations (PR). It refers to the way individuals and groups perceive an organization, product or service, and is...
"You're using the word 'journalism' which means that there is an expectation that what they're reading is true." - Sloan Sabbith The relationship between PR and the media is a symbiotic one, where each depends on the other to achieve its goals....
"You're no one until you're talked about." - Dan Humphrey Integrity is a fundamental principle in Public Relations. It means acting honestly and ethically, being transparent in communication and always maintaining professional standards. For PR professionals,...
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