The Secret to Getting Results

The Secret to Getting Results 

The Secret to Achieving Results The main objective of any public relations professional is to get journalists to publish their stories and thus get more results. One of the critical success factors is the right choice of ...
Follow Up - Know your importance

Follow Up - Know your importance

Follow Up - Know your importance Any brand wants to appear as many times as possible in the media. However, and even with the huge growth of online media, the truth is that the media space is increasingly reduced. Thus, the follow up a ...
Influence Marketing is a reality

Influence Marketing is a reality

Influence Marketing is a reality The world of digital influencers seems to be here to stay, which gave rise to influence marketing. Selecting the right influencers is not always an easy process and must be done in a way that ambassadors ...
Is the customer wrong? - What to do in this situation

Is the customer wrong? - What to do in this situation

Is the customer wrong? - What to do in this situation “The customer is always right”, this is one of the phrases that we hear over and over again. However, and despite being a good guiding principle, the client is not always right. So what should we do when ...

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