What does a reference PR solution do?

What does a reference PR solution do?

Reference RP solution In today's complex environment, it is difficult to achieve results without specialized intervention. SayU draws on more than a decade's experience in the market and in responding to diverse challenges to provide the framework...
Global dimension with local expertise

Global dimension with local expertise

Global dimension Faced with the internationalization of business and the globalization of markets, the ability to deliver global marketing strategies is increasingly important. Achieving consistency in this international positioning, or global dimension, and in...
Coca-Cola and its engagement with stakeholders

Coca-Cola and its engagement with stakeholders

Coca-Cola and its engagement with stakeholders Coca-Cola is a successful example of Public Affairs implementation. The organization believes that dialogue with its stakeholders is a critical factor in respecting others, so it shares its impact...
Public Affairs vs. Public Relations

Public Affairs vs. Public Relations

Although many people confuse or even think that Public Affairs and Public Relations are the same, they are two distinct concepts, with distinct objectives and clear differences. The distinction between these two concepts can be decisive for the efficiency of a...
What are Public Affairs?

What are Public Affairs?

Public Affairs Professionals can be defined as the term used to describe the relationship of an organization with its stakeholders. Stakeholders can be defined as people or groups with an interest in the organization, for example...

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