by OUAB | Aug 31, 2021 | #InterComm, #We
The impact of the pandemic, and its many consequences, has meant that companies have faced, and continue to face, numerous challenges, forcing management to think differently. This goal of adaptation and redefinition has been, and will continue to be, fully...
by OUAB | Aug 9, 2021 | #InterComm, #We
Communication as a priority for B2B companies In Portugal, there are tens of thousands of companies whose activity is the starting point of the production and distribution chains that sustain many of the big brands we've become accustomed to...
by OUAB | Jun 29, 2021 | #PRExperts
COMM2B In this last year, among the skills and competencies increased by SayU Consulting, we highlight the deepening of specialization in Business To Business (B2B) Communication through the project "Business-to-Business: Beyond Business Communication (B2B-BBC)", which...
by OUAB | Apr 19, 2021 | #InterComm, #Movers&Shakers
Digital Acceleration The specific challenges brought about by the pandemic have deepened the digitalization of business activity. This digital acceleration or technological boost was already on the horizon for many organizations, but it has now emerged with urgency and...
by OUAB | Apr 19, 2021 | #InterComm, #SuccessSteps
Differentiation of Communication Few organizations are aware of the benefits of giving space for Communication, understood in a broad sense and not limited to product or service communication, to contribute to the...
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