by mink | Feb 7, 2018 | #Movers&Shakers
According to an article in Visão magazine, the new "made in Portugal" brands are making headlines. They are fresh and synonymous with entrepreneurship, innovation and good communication. They have arrived and found their place in the market. Today we highlight...
by mink | Dec 4, 2017 | #SuccessSteps
Types of Digital Influencers The internet has changed the way the public finds and shares information. Now, anyone can publicly pass on recommendations and advice, positioning themselves as an expert in their own spaces on blogs, using networks...
by mink | Dec 4, 2017 | #Movers&Shakers
Making a brand more accessible While many luxury brands wish to maintain a certain aura of exclusivity, influencer marketing can be effective in making a brand more accessible and approachable - particularly among younger segments of the public. A...
by mink | Dec 4, 2017 | #4PRGeeks
A new digital capital As online platforms become overloaded with ads and various campaigns, brands face the challenge of identifying new formats to connect with their audience. One growing trend they should pay attention to is...
by mink | Jun 1, 2017 | #4PRGeeks
Learn how to boost your company's online reputation Nowadays, an organization doesn't exist in the eyes of the public if it isn't present on social media, has a website or appears on Google. It is increasingly necessary for organizations to leave some...
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