From Trust to Verifiability: When Words Are No Longer Enough

From Trust to Verifiability: When Words Are No Longer Enough

A local government builds a school near high-voltage power lines. Parents discover that the distance between the building and the power lines is 45 meters, not the 65 meters listed in the official plans. From that point on, any assurances given by the local government are worth little, and...
MarCom: Key or Strategy in Professional Services

MarCom: Key or Strategy in Professional Services

Text by Marta Gonçalves, Managing Partner of SayU Consulting We are living in a time of transformation in the professional services sector, in which the consolidation, for example, of multidisciplinary models - as seen in the legal profession - and the growing focus on innovation and...