by mink | Jan 10, 2020 | #Movers&Shakers
The start of a new year is a great time to take a look back at the best advertising campaigns of 2019. We show you what we consider the five best advertising campaigns developed in Portugal in 2019: Super Bock: 25 Years of Inspiring...
by mink | Dec 4, 2019 | #Movers&Shakers
Experiential Marketing Christmas Campaigns Experiential marketing engages the audience and allows them to be part of the campaigns and the brand itself. Brands that engage with their consumers and tell them a story are those that stay present in the...
by mink | Jun 26, 2019 | #Movers&Shakers
The Power of Storytelling All brands have realized that telling a story is a smart move, but sometimes it's hard to make the difference between so many good stories. More than buying a product or service, consumers like it and will continue...
by mink | Jun 26, 2019 | #4PRGeeks
Campaigns and results Monitoring results and flexibility in optimizing campaigns is key to improving communication with target audiences and has evolved in an increasingly analytical direction over the last decade. Currently, the vast majority of...
by mink | Mar 29, 2019 | #Movers&Shakers
Crossability: the toughest training ever Associação Salvador has developed a campaign to raise awareness about the difficulties people with disabilities may have accessing public spaces. The concept of the campaign is based on the creation of a new sport,...
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