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Operation Christmas: signs that the braking system may be in poor condition
Dec 16, 2025

Operation Christmas: signs that the braking system may be in poor condition

Changes in pedal feel, noises and vibrations when stepping on the brake and longer braking distances are signs of malfunction, warns Euromaster. With the Christmas season approaching, thousands of Portuguese will be taking to the roads to visit ...
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A relationship based on reputation

A relationship based on reputation

May 12, 2021

Brand reputation At the start of the second decade of the 21st century, there is a focus on brand consolidation and reputation. Communication makes the company's identity and values known to all stakeholders. In a Business to Business (B2B) business, the customer is a partner...

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The "voice" that inspires confidence in the brand

The "voice" that inspires confidence in the brand

May 12, 2021

The strategic role of communication The current situation has highlighted the need and importance for companies to build and manage relationships with the different interlocutors in the value chain. Communication, understood as a comprehensive strategic function,...

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Digital transformation drives effective company communication

Digital transformation drives effective company communication

May 5, 2021

Digital: The specific challenges brought about by the current crisis have introduced deep digitalization into companies' activities. This technological boost was already on the horizon for many organizations, but it has now emerged with urgency and speed of implementation...

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Trends in Portuguese B2B Companies and Exports

Trends in Portuguese B2B Companies and Exports

May 5, 2021

What role does communication play in building and managing relationships with stakeholders in Portuguese companies with a B2B and export focus? Ana Raposo (Escola Superior de Comunicação Social ) and Marta Gonçalves (SayU Consulting) offer some clues. Communicating...

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Global, coherent and integrated B2B communication

Global, coherent and integrated B2B communication

Apr 26, 2021

  Global, coherent and integrated B2B communication, by Ana Raposo, lecturer at the School of Social Communication and pro-president for Strategic Communication at the Polytechnic of Lisbon, and Marta Gonçalves, managing partner at SayU Consulting. The...

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B2B Communication : When less is more

B2B Communication : When less is more

Apr 23, 2021

The last year has shown that Portuguese companies are highly resilient, having managed to adapt quickly to ensure their sustainability in a scenario that brought many new challenges. But in this context, did they know how to find the...

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KCS IT commits to Sustainability

KCS IT commits to Sustainability

Apr 22, 2021

Lisbon European Green Capital 2020 KCS IT integrates the Commitment Lisbon European Green Capital 2020 - Climate Action Lisbon 2030, assuming its role regarding environmental responsibility and reduction of ecological footprint. The Innovation and Technology company...

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