by Editor | Apr 13, 2023 | #We
The challenges of B2B exporting companies The role in society and the business dynamics of B2B companies, specifically exporters, are unquestionably different from those we associate with companies with a focus on the end consumer. The present moment...
by OUAB | Oct 6, 2021 | #Movers&Shakers
Brand Portugal In mid-September, aicep organized a conference on Brand Portugal with the aim of understanding how the country can distinguish itself and developing a long-term strategy for this management. The challenge is to work on the reputation that differentiates...
by OUAB | Aug 25, 2020 | #SuccessSteps
Investment for a long-term relationship The definition of a strategy and the correct construction of dissemination and communication channels allow for a long-lasting and continuous relationship with clients. In internationalization, the investment in building this trust is...
by OUAB | Aug 25, 2020 | #PRExperts
Business-to-Business The communication environment has been in constant mutation for over ten years. Globally, the speed of change is exponential, and Communication Marketing adds value to brands and organizations, helping their stakeholder relationships and their...
by OUAB | Aug 25, 2020 | #Movers&Shakers
Launch Multilateral Network PT SayU developed the visual identity and launch strategy for Multilateral Network PT, the new network managed by the Agency for Investment and External Trade of Portugal (aicep Portugal Global) and the Office of Planning,...
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