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Five properties that make wiper fluid essential for safe driving

Five properties that make wiper fluid essential for safe driving

Using homemade solutions, such as soapy water, can damage the hoses and nozzles in the windshield washer system. Each vehicle has a specific type of fluid that is best suited for it. Windshield washer fluid plays a crucial role in driver safety. In ...
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Digital Acceleration and Combination with Face-to-Face

Digital Acceleration and Combination with Face-to-Face

Digital Acceleration The specific challenges brought about by the pandemic have deepened the digitalization of business activity. This digital acceleration or technological boost was already on the horizon for many organizations, but it has now emerged with urgency and...

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Communication reorganization and differentiation

Communication reorganization and differentiation

Differentiation of Communication Few organizations are aware of the benefits of giving space for Communication, understood in a broad sense and not limited to product or service communication, to contribute to the...

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Scenarization, agility and innovation

Scenarization, agility and innovation

The importance of communication Faced with the impact of a pandemic that few, if any, had anticipated and which was not included in the “crisis manuals”, the challenges faced by companies on a daily basis are many. Limited in the use of trends, history, projections and...

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Stakeholder Communication Management

Stakeholder Communication Management

Over the last few months, SayU Consulting, in partnership with the School of Social Communication of the Polytechnic Institute of Lisbon (ESCS-IPL) and with the support of aicep Portugal Global, has developed the study InterComm Report - B2B Communication Trends in Global...

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Seven trends in B2B communication

Seven trends in B2B communication

The InterComm study has identified the main responses to the current and future challenges of B2B communication, drawing up seven trends that will dictate the success of exporting companies. The InterComm Report - B2B Communication Trends in Global Businesses study was...

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InterComm: Roadmap for communication in global markets

InterComm: Roadmap for communication in global markets

Conclusions of the pioneering study on B2B Communication in global markets point to ways of reflecting on the strategic role of Communication. In a context of new challenges, it is up to Communication to create reputation, ensure trust and boost relations with...

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