Crescer e expandir uma startup traz consigo desafios específicos. As empresas em fase de arranque enfrentam frequentemente vários desafios logísticos que resultam da falta de conhecimento, fundos ou colaboradores. Ao mesmo tempo, muitas empresas...
3 key considerations for good public presentations As communication professionals, public presentations are a very important part of one's career and career path. There are several universal tips to ease tension and nerves when...
Audience-specific communication strategies These days and in today's ever-changing world of communication, it is increasingly necessary to choose a communication strategy that "fits" with each audience. To do this, communication professionals...
How Public Relations Can Boost Your Business When a brand is born, the communication and marketing strategy is crucial to its development, and if implemented well, can only take it further. Since marketing is important to increase...
3 Steps to Effective Marketing Communication We've highlighted 3 steps that will help you build effective communication, regardless of the medium being used, whether it's digital or not. Know and understand who your audience is: find out who you want to reach and if the...
Several studies show that the average attention span of a reader of an online article is around 8.5 seconds. 5 tips to boost your organization's engagement Because we live in a reality where everything happens quickly, at extraordinary speed, every...
Research must be constant and for this it is essential to know efficient and effective monitoring tools. PRStack - Tools for Public Relations There are now numerous tools that can help and guide you when it comes to research and...
Technology has been changing the world at every level and when it comes to launching new businesses and startups it makes it possible to do interesting and impactful things. In today's market, a startup can compete with one of the "big boys" in its sector, as long as it adopts...
Toddi Gutner, a renowned journalist with more than 20 years' experience covering financial and business markets for Forbes, Business Week and The Wall Street Journal, current columnist for MSN Small Business and Thomson Reuters, and senior strategist at...
Communication and Public Relations are essential throughout the life of a startup. At the beginning it is even more crucial, as it can dictate whether or not it will be well received in the market. Using the analogy of a child to honor World Children's Day, which is being celebrated...
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