#Opinion Archives - Say-U Consulting - Marketing and Communication

Opportunity Marketing by Marta Gonçalves

May 22, 2019

Opportunity Marketing It is no news that the interaction between brands and consumers has undergone significant changes over the past few years. The big reason for these changes has been the use of new technologies and the...

Rethinking the role of Strategy

Jan 2, 2019

Long-term planning seems to be an idea that has lost its meaning, but ensuring a good strategy is more important than ever. What does that mean when it is time to think about the communication to implement in 2019? At the start of a new year and with Say U...