by mink | Jun 28, 2019 | #What we Communicate
Ambassadors Plan In summer 2019, agap2IT develops new training programs, integrated in the Academy and carried out by its Innovation area. Aimed at undergraduate students, the Ambassadors Plan, the Summer Internships and the Academies, enable learning...
by mink | Jun 28, 2019 | #What we Communicate
Influencer Selection Model The constant transformation in the digital market has brought about the emergence of a new key stakeholder: the social media influencers. These new agents have revolutionized the way brands strategically position their communication...
by mink | Jun 26, 2019 | #What we Communicate
Digital Engagement Forum Adaptation of all interlocutors to digital culture, competencies and platforms in the Digital Engagement Forum GS1 Portugal - Codipor is preparing to hold the 5th edition of the Digital Engagement Forum, dedicated to the theme "Consumer Journey: The...
by mink | Jun 26, 2019 | #Movers&Shakers
Influencers Did you know that 74% of consumers rely on social media to make purchasing decisions? And that 65% of the top performing Instagram posts feature products? Social media has revolutionized the role of brand ambassadors and left the...
by mink | Jun 26, 2019 | #SuccessSteps
Product Placement Many brands have been focusing their communication on the product as the protagonist of their digital content. But creativity makes the difference. The term product placement started to be recognized in the mid 1980's but this communication technique...
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